soulful business

4 strategies for more productivity (and joy)

I often get asked how I do it all.  

I work with clients on branding, illustration and mural commissions. I produce a line of stationery and lifestyle products, featuring my illustrations. I run an online branding course. I run a festival. I co-run a networking club for female founders. I regularly publish blog posts, I send weekly emails to my list and I try to post daily 2 of my Instagram accounts. I’m raising a toddler and I’m trying to have a life again. Productivity is essential! Continue reading “4 strategies for more productivity (and joy)”

How your business philosophy can help you grow

We all have personal values and beliefs, as well as experiences and interests that inform our business philosophy. 

Often, this philosophy is behind the scenes and something we don’t consciously tie into how we talk about what we offer (i.e. our marketing). Sure it seeps into everything because we are so connected to it but, have you ever considered writing it down, in one place, for the world to see?

Have you ever sat down, with your strategic hat on, and thought about how all the products and services you offer directly tie into the different aspects of your philosophy? Continue reading “How your business philosophy can help you grow”

KCB Lion’s Den: 9 things I learned from appearing on the show

If you’d asked me a few months ago, if I’d ever pitch on KCB Lion’s Den, I’d probably have said “no way!”

The thought was totally outside my comfort zone.

And yet, here we are – my episode aired tonight: Tuesday 23rd October, 2018.

The past few months have been all kinds of scary, amazing and overwhelming and, I’m so happy I pushed myself out of my “easy” place.

Here’s some of what I learned (and re-learned) along the way:

Continue reading “KCB Lion’s Den: 9 things I learned from appearing on the show”

9 things I’ve learned about branding (and life)

Last year, while launching a branding course when my son was just a few months old, it dawned on me that there were several parallels between branding principles and infant development. Upon further reflection, I realised that there are indeed several parallels between branding and life!

Today, I’d like to share branding lessons that I’ve learned, in my 10+ years of professional advertising and graphic design practice, and my 30+ years of life.

Continue reading “9 things I’ve learned about branding (and life)”

Today is the day to stop neglecting your personal projects. Here’s why and how.

Today is the day to stop neglecting your personal projects.

Also referred to as self-directed, passion or side projects, these are those exciting ideas you’ll spend all of your time on, once your guardian angel or winning lottery ticket arrives.

Continue reading “Today is the day to stop neglecting your personal projects. Here’s why and how.”