Tomorrrow marks the third anniversary of the Afri-love Women community.
I started it on a whim, one sleepless night, a couple of months before my son was born. I’d wanted to start a Facebook group for a while but, I wasn’t clear on a purpose and so I let it be.
Thankfully, pregnancy insomnia was pretty productive for me (I also created the Soulful Branding Challenge course during this period!). On the night in question, after futile attempts at comfort, with all sorts of pillow configurations, Afri-love Women was born.
In the past 3 years, I have gained SO MUCH from the women in the group. The diversity of our members’ locations, backgrounds, experience, creative disciplines, perspectives and more – makes for such richness.
As I celebrate this little space on the internet, I would like to share three threes. Continue reading “Afri-love Women is 3! 3 lessons, 3 most popular topics + 3 reasons to join a personal/professional growth community”
Let’s talk creative product business problems. The latter months of the year are prime time for making really good product sales but, with that comes the pressure to produce!
Creativity is not my problem. I’ve learned that they’re a host of other factors that come into play, when you have a product business. Things that I wish I knew about earlier on. I’m going to share some of them with you in this post.
Continue reading “Lessons from starting a creative product business”
I often suffer bouts of imposter syndrome.
I find it difficult to celebrate my wins when they don’t live up to my expectations of where I should be. Rather than look at what is good, I find myself focusing on what I’m struggling with.
I’m guilty of the very things I’m always encouraging people to transcend.
I’m a fraud!
Continue reading “Imposter syndrome part I: Everyday Wonderwomen + being your own vibe”
It took me a while to appreciate the power and necessity of finding my voice.
You know what it’s like to be excited but frustrated at the same time? When you’re full of ideas for your brand and business but, you hit a roadblock because you’re unable to properly express them and live them?
I experienced this frustration for years. I felt that there was a certain way I should be doing business and therefore a certain way I needed to present myself. To be palatable – welcoming to anybody who might need services in my skillset.
As a result, I attracted clients I didn’t really want to work with and so, I didn’t feel like I was creating my best work and I held back on the kind of work I really wanted to do. Continue reading “The power of finding your voice: my Soulful Branding story”
The Afri-love Connection Club is one of the highlights of my inadvertent “year of yes” (I finally read the Shonda Rhimes book this Christmas and it was a revelation!).
In May 2018, my friend and business BFF, Danielle Anderson of Step and Stone, launched the Afri-love Connection Club – a place for female founders to come together to transform their business and their lives.
We really had no idea what to expect when we began. Initially hoping for 15 members, within one day of launching, we had way more applicants than that! We had dreams but, would other women buy into them? Continue reading “Afri-love Connection Club for female founders”
Branding and freedom aren’t two words you usually see together in a sentence. Let me tell you a story …
I used to go to job interviews in a suit. A nondescript black or navy trouser suit that was ill-fitting in so many ways. Firstly, the anatomy I’m blessed with makes finding a flattering off-the-shelf trouser suit quite difficult. Vanity aside, there I was, a young excited professional creative, going to find a job in my field, looking like an accountant!
Somewhere along the journey into adulthood, I had picked up this idea that this is how things were done. Serious situations like job interviews called for “serious” attire and, we all know that means a suit. Despite the fact that people who already worked at these places never/rarely wore suits. Despite the fact that I was largely being judged on my creativity and, we all know how your visual presentation has the power to influence decisions. My choice of clothing just didn’t make sense.
Presentation is everything
Continue reading “No new clothes: a story about branding and freedom”
Regular readers may have noticed my blogging hiatus, as I reconfigured my life and business. However, Afri-love subscribers have been less neglected, thanks to A week of Afri-love: a weekly email I started a few months ago, where I share 5 Afri-love-worthy things. Each edition includes:
- Buy African: featuring exquisite African-made/made in Africa goods
- Something to look at, read, watch or listen to
- Some visual place to get lost in (usually amazing Instagram feeds that will fuel your imagination and take you places!)
- Events across the world
- Last but not least, an “expand” item – something that I’ve come across that has been useful for me in my quest for better health, creative excellence and success in my business
For those who don’t receive these nuggets weekly, I thought I’d do a round-up of “expand” posts, every 2 months, selecting just 5 of my favourite items.
Here’s edition number one! Continue reading “Expand in creativity, business and life – September round-up”
This month marks 5 years of running my business. It's been a hell of a ride – high moments, challenging times and everything in between. All with a great business partner and an amazing team by my side. But now, it's time for a change …
A key part of the Asilia
ethos has always been about following your heart and doing work you love. We’ve constantly strived to practice what we preach. That’s why we love working with other passionate people and why our self-directed projects are so important to us.
Over the past 5 years, these projects have evolved in different ways. Some have been more satisfying and successful than others – Afri-love
, Afriapps and Black White Simple
being the ones that have most resonated with the wider world.
Products of change
These projects, along with our experiences working with clients over the years, have taught us important lessons; opened up new opportunities we couldn’t have foreseen and; challenged and expanded our visions, when it comes to the contributions we want to bring to the world.
In being true to ourselves, our passions, our new circumstances and environments, we have decided on a new future for our professional paths.
Continue reading “Goodbye Asilia: new business directions”
This post was originally written for Your Radiant Business – a blog created by my homeopath, Tracy Karkut-Law, and I, born out of our shared passion for the web and social media. On the blog we share everything we know about building a great online presence. It’s targeted towards homeopaths but a lot of the content is transferable for people building a business in other fields. This post fits that bill and I thought I’d repurpose it a little to share with you.
People are naturally very visual and, like it or not, many of us make judgements based on how something looks. ‘Don’t judge a book by its cover’ is a common warning for a reason!
It’s important to think about whether your communication materials are aligned with the personality of your business, your values, what you want to be known for and how you want to make people feel. All of these things can be expressed through the design decisions you make, be it the colours and fonts you choose, the style of your imagery and how you put all of these elements together.
Let’s face it, this can be fiddly. And it’s hard to know if you’ve got it right. What might seem sufficient in your eyes, may not be effective in communicating your message to the world and, specifically, to your prospective clients/customers.
How can you create materials that let people know that you’re the right option for them (and keep your sanity at the same time)?
Today’s interview features screenprinter, Lusungu Chikamata, founder of Creativity and Noise. It’s a great story of persistence and resourcefulness – I think sometimes we think everything has to be perfect before we can begin when actually, just getting started gets you to perfection faster! Find out how Lusungu learned a brand new skill and launched a creative enterprise, all alongside his day job.
Continue reading “Interview with Screenprinter, Lusungu Chikamata of Creativity and Noise”