I've tried but I'm just not a runner. Lesson learned. That didn't stop me from getting excited about Run the Sahara 2012!
Organised by UK charity Sandblast Arts (see Western Sahara in the spotlight) – an arts and human rights organisation working with indigenous Saharawi people, Run the Sahara is an opportunity to participate in the Saharamarathon as well as to experience the lives and culture of the Saharawi who will be your hosts. If you're like me and you're more intrigued by the cultural adventure rather than the physical challenge, you can choose to do as little as walk 5km. If you're into running and extreme sports (you will be in the desert after all), you can run a half or full marathon. Either way, it's set to be a once-in-a-lifetime experience, for a great cause.
Asilia had the honour of working with Sandblast Arts to create promotional materials for next week's run. See more of what we made here. Look out for the launch party in London this October – more details available on the Sandblast Arts website.